2/17/2024 0 Comments Cruz azul tequilaThe additive industry is hitting a fever pitch with the advent of big-dollar brands. “Exact consistency should not be expected,” says Scarlet. Batches should vary based on the terroir everything from rainfall to agave growth can impact the final flavors of the spirit. Part of the conceit of the verification process is educating consumers on the fact that additives aren’t a necessary process of tequila production. “There’s an unrealistic expectation that because of consistency, additives are an added function,” Grover adds.Īgave spirits are a natural product. Tequila Patron's distilling process was verified as additive-free by Tequila Matchmaker Dave Krugman “But Patron is kind of a one-off in the sense that their process is replicating a small traditional process.” “I think people presume that the big brands are more industrialized,” says Scarlet. They were extremely transparent way more than some of the little brands!” “It took us two days to get through them because they are so huge and have so many batches. “That was a surprise to us that such a large brand would agree to this, but they did,” says Grover. Patron may come to a surprise as many-the massive brand commands a huge share of the market. Among them, Tequila Patrón, Tequila Fortaleza, Cascahuín, Don Fulano, El Tequileño, ArteNOM Seleccíon, Gran Dovejo, Suave Tequila, and Tequila G4. (Of note, “We sign NDAs, so there is a level of safety there that we’re not going to give away trade secrets,” Grover ensures.)Īs soon as the program was announced, Grover and Scarlet were contacted by a range of distilleries who wanted to opt-in.ġ30 products across eight distilleries have since received additive-free verification. They check-in throughout the year to ensure sure batches are consistent and do a full analysis on an annual basis.īrands need to opt into the verification process and give Tequila Matchmaker full access to production records. “If anything along the way indicates a radical change of flavor, that’s a sign that additives,” says Grover. We’ll look at chemical analysis reports and side-by-side comparisons of the batches out of the still, barrel, and testigo samples with retail-purchased bottles to ensure the profile is still the same.” We look at their CRT profiles, we login to their computer system and look at records there that keep a log of everything. “We’ll look at their production records-which can be kind of invasive. “We make a personal visit to the distillery and we take an advanced, behind-the-scenes tour of everything,” Grover explains. So the duo, both certified ‘catadores’ tequila tasters, went about creating an independent program that verifies production claims in tequila distilleries, with the aim to push transparency in the industry. Some people said everything was bland, I would say everything was flavorful without being too spicy.The Tequila Matchmaker is an independent mobile app and website used by 79,000 tequila aficionados. The wife ordered the "grilled bowl" with steak. (Chicken with a sweet & spicy gravy/sauce) It was excellent. Refried beans served in a tortilla chip bowl, the rice was mounded perfectly from a measuring cup. Attention to detail was evident in the presentation of our meals. Must have been happy hour because my draft Modello was $2. It was Tuesday, so the wife's house margaritas were 2 for 1. The salsa was mild but thick & flavorful. The hostess sat us at a booth in the bar area at our request. You arrive to a clean, well decorated, modern Mexican restaurant. We did, but finally decided to make our own assessment.
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